Social Media & Digital Marketing Services

Social media can be daunting to navigate. Not only do you need to sort out where your audience spends their time, but what messages resonate and does that differ based on the platform? And then there’s keeping up with the ever-changing algorithms for each channel, the content creation, engagement, monitoring, listening and social media advertising, whew… it’s a lot!

That’s where I come in. I can manage all of this for you so you can do what you do best - manage your business.

PLANNING
& STRATEGY

To help build your digital presence, it’s important to start with a clear, robust strategy that defines your business goals and extends to each online channel, to create the roadmap that will drive your success. I’ll work with you to learn your business inside out and discover new ways for your company to reach your audience through audits, discovery work, brand planning, and research.

How I can help:

  • Creating your social media brand

  • Understanding who your audience is

  • The right social media channels for your brand, business and audience

  • Development of a communications plan that supports on-going management of your marketing

SOCIAL MEDIA MANAGEMENT &
ADVertising

Whether you’ve had a social presence for years or are just getting started, I can help! For those that are looking for a boost in engagement, a social media audit can help identify ways to make a positive impact on your presence and it can also help set the stage for building a channel plan.

I can help you with:

  • Conducting a social media audit with recommendations on next steps

  • Developing and maintaining social media content

  • Day to day channel management

  • Building and growing your audience across social platforms

  • Lead generation and Social Media Advertising

Emails,
newsletters
& blogs

Understanding how to create engaging content using your brand voice as a means to influence and motivate your customer is key to creating engaging communications.

This is where art meets science.

I go deep to understand who your audience is, when they want to hear from you and what content, imagery and/or story engages them.

Some of my services are:

  • Audit – Review of existing communications to understand what is working & what could perform better

  • Developing communication workflows and content for email

  • Management and deployment of email and newsletter communications

  • Writing blogs and newsletters that support your brand and business

social media
training

Whether you are a small-medium business looking for the best way to manage your online presence, or a company looking to train a group of employees, I can create a learning plan that best suits your needs.

And for individuals, entrepreneurs and small businesses, once you are set up in social, I can support your ongoing management needs, or you may want to own your channel plan. I can help train you in how to get the best from your social media presence 

A couple of ways I can help support your training needs:

  • Leverage your digital strategy and channel plan(s) to train employees on the best ways to manage your social media

  • Creation of custom social media management workshops for individuals or groups

Hosting an event and you need to get the word out? I’m here to create a stir, generate some noise and build excitement for your event. I can create a social event strategy, and support your PR and Ambassadors/Influencers campaigns to get your event the awareness it needs!

Specific support:

  • PR leading up to and during your event

  • Social media management 

  • Creation of event messaging and management for ambassadors and/or influencers

Events
& sponsorship

podcast
EDIting

Thinking of starting a podcast? Between planning your episodes, booking guests, editing your content, and marketing you’re going to have your hands full. I can take these tasks off your hands, so you can focus on the fun part of creating, and being the star of the show!

I can:

  • Set up your podcast channels & help with planning and strategy

  • Edit your episodes for content and sound

  • Create show graphics and audiograms

  • Market your podcast and help you reach your audience

Can’t find what you’re looking for? Send me a message and if I can’t provide support, I can connect you with someone from my highly skilled network who can!